Grinning Face Coconut Milk by Leo Burnett Design — The Brand Identity – Home of the Greatest in Graphic & Brand Design

Grinning Face Coconut Milk is freshly pressed and only has two ingredients: coconut and water, meaning it separates and needs a good shake. The packaging, by Leo Burnett Design, embraces this through the use of jumbled letters, encouraging the user to shake the bottle. The white on white colour palette further reflects the minimal use of ingredients in the product.