Le Phénix Scène Nationale Valenciennes, 2026–27 season

Le Phénix, the national stage in Valenciennes, unveils a new visual identity for its 2026–2027 season.

Developed in close collaboration with the Phénix team, the identity is built around a series of bold headlines, vibrant visuals and the BBB Poppins TN typeface by Bye Bye Binary, used as the central element of the graphic system. It also includes a redesigned layout for the season brochures, creating a cohesive visual language across all communication materials.

The identity is rolled out across all formats: the season brochure, young audience brochure, subscription cards, stickers, facade signage, social media and digital assets.